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02 August 2022

Coral Gables, FL

Since 2004 September has been designated Life Insurance Awareness month (LIAM). It has been dedicated to the lives lost in the terrorist attacks of 9/11 to educate Americans about the importance of life insurance. This year Cesar Lopez and Ted Rusinoff, a lifetime Top of the Table MDRT Member from Ohio,USA have been chosen to moderate a fire side chat. 

“Every year LIAM is very special to me. The industry came together and paid out every life claim received due to the terrorist attacks. Not only is it a testament of character of the industry in times of need, but it was a show of upmost good faith, promises being kept and of financial strength. This year it hits a little closer to home since a Latin Woman has been chosen as the spokesperson for Life Happens. As a very successful Puerto Rican and Latina, I’m counting on Roslyn Sanchez to deliver a powerful message to the world, hopefully with a little more emphasis towards the Latin Markets.” Mr. Lopez declared when asked why he chose this year to collaborate with MDRTs Fireside chat. 

The MDRT/Life Happens Fireside chat is set to take place the Monday after September 11th, (Monday September 12th from 1230h EST - 1400h EST) 

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Media Contact

About Cesar Lopez
Cesar is a third generation Global Financial Advisor based in Miami, FL His mission is to provide financial security around the globe, regardless of citizenship or country of residence. 

About MDRT
Founded in 1927, MDRT, The premier Association of Insurance Professionals, is a Global, Independent association of more than 66,000 of the worlds leading life insurance and financial services professionals from more than 500 companies in 72 nations and territories. MDRT members demonstrate exceptional professional knowledge, strict ethical conduct and outstanding client service. MDRT membership is recognized internationally as the standard of excellence in the life insurance and financial service business. For mor information, please visit and follow them on Twitter @mdrtweet

About Life Happens
Life Happens’ mission as a nonprofit is to give unbiased information to help make smart insurance choices to protect loved ones. Life Happens is focused on educating about what life, disability and long-term care insurance are and how these financial tools, along with annuities, can help you put a strong financial foundation in place so that you and your loved ones, and even your business, can thrive financially. Life Happens coordinates three national awareness campaigns: Insure Your Love (February) Life Insurance Awareness Month (September) and Disability Insurance Awareness Month (May). For more information, please visit
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